Archive for July, 2006

What have I learned from recent changes at Google?

Wednesday, July 26th, 2006

I think the most important lesson I have learned is not to ?put my eggs? in one basket. Although I was familiar with Yahoo! Sponsored Search, MSN and other pay per click programs. I chose Google as my main source of advertising for simple reason that they have easiest interface ...

Changes at Google Adwords

Monday, July 24th, 2006

This post may help anyone that encountered some difficulties in promoting their websites on Google Adwords. Evidently quality score is no longer based on clickt-hrough. Following steps should be taken to improve quality score on Adwords: 1. Create Privacy Statement page (especially if you are an affiliate) 2. If you run e-mail campaigns ...

Changes on Google Adwords- short term and long term effects.

Friday, July 21st, 2006

I think by now all advertisers, merchant and affiliates alike had been affected by recent changes at Google AdWords. Inconsistency of their policies will eventually bite them back, but it may be to late. My personal opinion is that it is Google desire to introduce CPA advertisement model, drives them ...

Pay Per Click advertising at MSN

Friday, July 21st, 2006

Latest developments at Google are troubling to say the least. In the affiliate community every one had experienced prices go up as high as $10 per click. There is much inconsistency in how they apply, tweaking and change the quality score. If you every need an alternative way to advertise via ...

Concerned with Google rasing prices on keywords.

Monday, July 17th, 2006

If over last few days you saw that your keywords on Adwords have risen to $1 or even $10 a click, you are not the only one. Many people had experienced the same. Evidently they have introduced new algorithm of calculating "quality score". It is not clear of long term ...