Archive for the ‘PPC’ Category

Forget the “Showcase” EPC And Don’t Be Deceived By Crappy Incentives

Saturday, March 1st, 2008

In the past I would get really excited to see merchants with high EPC figures. Now, I do not remember the last time payed attention to merchants EPC before joining a particular affiliate program. These EPCs of a merchant mean nothing to me... Well almost nothing. Not until I have ...