Subscribe Feed (RSS)Rediscovering PRWeb
February 28th, 2007 by Vlad | Filed under Other (Fom Old Blog).In the past I have used PRWeb to a certain extent and have seen some wonderful results. If you have not tried press releases in your marketing efforts, I highly recommend to give PRWeb a try. There at two major benefits to use PRWeb as I see it. Initially, after your press release has been published you are very likely to get some highly qualified traffic, since PRWeb distributes press releases via channels or as they call them “industries”. Although there is no certain way to measure ROI when press releases are involved, in some cases they have proven to be much better than pay per click campaigns. As the time pases your traffic associated with the press release will decrease but your press released is archived and if you consider PRWeb’s Page Rank, which stands at 7, you can continue to benefit from an incoming link. In some cases your press release it self can acquire page rank of 3 or higher. Depending on what other media outlets or websites pick up your press release, there may be even further benefits in regards to high quality incoming links.
Recently, thanks to Andy Beard and David Olsen, I have discovered yet another way of benefiting from PRWeb. David’s article explains how you can get a trackback URL from PRWeb. One of the things that any blogger should strive for, besides providing quality content, is to grab an opportunity to report “breaking news”. There is hardly better place to look for such news than PRWeb. All you need to do is to go there and check out for the news in your industry or niche. Referencing these press releases can earn you a trackback link. To be honest, I never knew it was possible and not many people talk about it. After learning about this amazing method I have tried this method with this blog, as well as other blogs. While I did not noticed big increase of traffic, I am sure that down the road I will benefit from the incoming link. How? Well, since PRWeb has PR 7 it is very likely to be crawled by the spiders quite often with much deeper crawling. If nothing else, there is a good chance these spiders will discover a link or two to my blog, and that is always a good news for me. Dare to give it a try? Read David’s article, since he explains well how to do it.
Tags: Affiliate Marketing
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